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Maxime Pudzeis

Marketing Consultant
1 recommandation
  • Tarif indicatif
    650 €/ jour
  • Expérience8-15 ans
  • Taux de réponse100%
  • Temps de réponse1h
La mission ne démarrera que si vous acceptez le devis de Maxime.
Localisation et déplacement
Localisation
Bruxelles, VB, Belgique
Peut travailler dans vos locaux à
  • Bruxelles et 50km autour
  • Liège et 50km autour
  • Namur et 50km autour
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Domaines d’expertise
Maxime en quelques mots

Marketing Consultant specialized in Digital & Growth Marketing


If you're looking to create/reposition your brand, boost your awareness, drive traffic, or increase conversions, I am the right person to help you.

Indeed, after working at the Belgian leading marketing consultancy office for 5 years (House of Marketing) and for one of the world's leading FMCG for 4 years (AB-Inbev), I am now helping Startups, SMEs and Corporate companies outperform their objectives by helping them shape strategies and tactics that reconcile marketing with results and growth.


What I can do for you:


🚀 Craft winning strategies: Develop comprehensive Growth Marketing Strategies, Digital Marketing Plans, and Brand Strategies tailored to your unique objectives.


💡 Improve your funnel: Overse every facet of the Digital Marketing Funnel, from your website's first impression to the final conversion, including expertise in Analytics, Inbound, CRM, SEA, SEO, Facebook Ads, Email Marketing Automation, etc.


🔥Creating impactful campaigns: From ideation to execution, managing end-to-end campaign workflows, defining the 'Job to be Done' while ensuring seamless collaboration with agencies and stakeholders.


🔧 CMO or Marketing manager Ad-interim: Stepping in to bridge gaps, I help create growth marketing strategies, declined in comprehensive marketing plan aimed at reaching your marketing objective.


Why me?

What sets me apart is my ability to understand my client's unique needs and develop customized strategies that drive tangible business results.
Expériences
  • Kaizen Agency
    Freelance
    CONSEIL & AUDIT
    juillet 2023 - Aujourd'hui (1 an et 7 mois)
    Kaizen agency is an agency that is focussed on creating value to its clients by leveraging its expertise in branding, campaign management, digital marketing and AI automation.

    Our objective is to boost growth of your company and help you save more time, so you can focus on your core business.

    We use the SOSTAC methodology (Situation analysis, Objectives, Strategy, Tactics, Action, Control) to create the right blend of strategy and action plan to reach your objectives and deliver results. Our approach involves constant testing of digital tactics to unlock the ones that works best and then leverage AI to bring the best ROI's.


    Projects:

    ✎ Jan 2024 - Feb 2023: B2B Marketing Automation :
    - Creation of personae
    - Creation of lead scoring system
    - Set-up and implementation of automation allowing to scrap and enriched profiles of prospects based on companies and buyer intents (Phantombuster and Make)
    - Creation and implementation of icebreaker tailored to the prospects information and persona, leveraged with a multi-channel automation approach (Lemlist) leading to increased reach-out and sales meetings.

    ✎ Jul 2023 - December 2023: Marketing consulting assignment for a Premium Burger chain involving :
    - Development & implementation of new brand strategy & identity (Brand platform, VBBP,
    Visual positioning, TOV, visual guidelines)
    - Development & implementation of comprehensive digital marketing strategies & tactics aiming to increase restaurants attendance via online booking
    - Set-up of tracking (Google tag Manager), analytics (Google Analytics 4) and reporting (Google Data Studio)
    - Set-up and emplemntation of SEO strategy (Semrush, Ahref)
    - Set-up of automation flow, leveraging AI, to get and answers clients comments/reviews automatically, with human validation before posting the answer resulting in 10h saved/months (Make / Integromat).

    No code AI Branding & Identity Google Analytics Google Tag Manager Google Data Studio Facebook Ads Web API Google AdWords Google Search Console Marketing Strategy Digital marketing SEO Audit SEO Audit SEO technique Stratégie SEO Communication visuelle Email marketing Customer Retention Acquisition de clients SOSTAC Growth hacking Growth Strategies Growth marketing
  • Anheuser-Busch InBev
    Head of Brand Expansion - Europe
    août 2021 - mars 2023 (1 an et 8 mois)
    Louvain, VB, Belgique
    Boosting the power of our brand portfolio beyond the liquid, whilst delivering incremental topline by multiplying consumer touchpoints with innovative merchandising, services and experiences that reinforce brand purpose. Responsibilities:
    • Leading the business and P&L ownership
    • Managing a team of 4 direct reports
    • Brand strategy management and expansion
    • Set-up of operational agreements and strategic planning
    * Leading long-term licensing strategy for the global brands in Europe
    P&L Pilotage budgétaire Gestion budgétaire Team Leadership Management d'équipe Modélisation financière Brand Development Branding & Identity plateforme de marque gestion de marque Licensing Sales Management Strategic Partnerships Planning stratégique Marketing Strategy
  • Anheuser-Busch InBev
    Senior Brand Manager Jupiler and Diekirch
    GRANDE DISTRIBUTION
    janvier 2019 - juillet 2021 (2 ans et 6 mois)
    Leuven, Belgium
    Responsible for platform activations and ATL communication for Jupiler in Belgium. Experienced in creating brand strategy, above and below-the-line communication strategies and plans, leading to innovative, creative, and impactful campaigns, activations and innovation. Led awards winning campaigns resulting in penetration, volume, and brand equity increase.
    Branding Branding & Identity Brand design trade marketing Planification, budgétisation et prévision Gestion de budget Médias Campaign Management Gestion de projet SMO Réseaux sociaux Activation de marque plateforme de marque Gestion de la marque brand strategy brandbook Analyse et segmentation de la clientèle Etude de marché Nielsen Kantar brand equity
1 recommandation externe
BF

Brouez Fanny recommande Maxime

Brouez FannyBF
Brouez Fanny
Campari
08/12/2023
Après avoir travaillé avec Maxime pendant plusieurs années, je peux le recommender à 100%. Maxime est déterminé, rigoureux, connait ses sujets ce qui lui permet de mener chacun de ses projets à bien. Il est une réélle valeur ajoutée.
Au delà de ça, Maxime est le collègue que tout le monde rêve d'avoir! Drôle, aidant et de constamment de bonne humeur.
Formations
  • 6 Weeks Growth Hacking Evening Course, Growth Hacking
    Growth Tribe Academy
    2018
    6 Weeks Growth Hacking Evening Course, Growth Hacking
  • Master's Degree, Marketing/Marketing Management, General
    Vlerick Business School
    2014
    Master's Degree, Marketing/Marketing Management, General
  • Master of Science
    Louvain School of Management
    2013
    Master of Science in Business Engineering, Finance
  • Master of Science in Engineering
    Louvain School of Management
    2012
    Master of Science in Business Engineering, Marketing
  • Bachelor's degree in Business Engineering, Finance, General
    HEC-Ulg Ecole de gestion de l'université de Liège
    2011
    Bachelor's degree in Business Engineering, Finance, General
Certifications
  • Make Intermediate Expert
    Make
    https://www.credly.com/badges/b366389a-d0b3-4092-bf86-8e2bf47fb6d3/public_url
    Automatisation Workflow automation marketing automation
  • Email Marketing
    Hubspot
    2018
    Email marketing
  • Inbound Certification
    Hubspot
    2018
    Stratégie Inbound Inbound Sales Inbound marketing
  • Google Analytics
    Google
    2016
    Google Analytics
  • Google Adwords
    Google
    2016
    Google AdWords