Description

With over a decade of experience at the intersection of strategy, marketing, and live experiences, I bring a combination of hands-on execution, strategic thinking, and people management that allows me to create impact in complex, fast-moving environments.

My professional background spans digital marketing strategy, brand positioning, and large-scale event and festival operations. I have worked both agency-side and freelance, supporting brands such as Carrefour, Bpost, Pfizer, Port of Antwerp, DELA, and Carglass, as well as international festivals and cultural platforms including Tomorrowland, Extrema, and Awakenings. This mix has trained me to quickly understand diverse business contexts and translate insights into clear strategies and practical execution.

In my role as a strategy consultant, I have led research, buyer persona development, content and digital strategies, and campaign frameworks, often collaborating closely with internal teams and mentoring junior marketers. I am equally comfortable defining long-term vision as I am rolling up my sleeves to implement, optimize, and measure performance across channels.

Alongside this, my long-standing experience in event and stage management has sharpened my skills in leadership, communication, and problem-solving under pressure. Managing teams, coordinating international artists, and acting as a central point of contact in high-stakes environments has made me resilient, adaptable, and solution-oriented.

What motivates me most is working with people and brands that value clarity, creativity, and purpose. I thrive in environments where strategy and execution meet, and where collaboration and trust are essential to success.

Langues

Néerlandais
Bilingue ou natif
Anglais
Capacité professionnelle complète
Français
Capacité professionnelle complète
Espagnol
Capacité professionnelle limitée

Préférences en matière de lieu de travail

Accepte de travailler sur site

Gent (jusqu’à 50 km)

WE MAKE YOU HAPPY
Freelance Event Manager
juillet 2025 - Aujourd'hui (11 mois)
Event management for Show Up For Humanity, Panos, Nationale Lotterij, Bpost, Agristo, Olympus Mobility, Kamping Kitsch, Mazda, Helan, Laperre, Porsche, Smeg
Event Management
Last Man Standing
Freelance stage Management & Artist Liaison
ARTS & ARTISANAT
janvier 2013 - Aujourd'hui (13 ans et 5 mois)
Managing stages at festivals: Central spokesperson on- & backstage, artist care, managing technical & security crew,... Escorting international artists from the moment they arrive in Belgium until they leave. Events and clubs: Kompass Klub, Roots of Minimal, Hertz, Over Tijd Festival, De Chinastraat, Moodfamily... Festivals: Tomorrowland (Summer & Winter) Extrema Outdoor, Extrema Indoor, Summerfestival, Laundry Day, Awakenings, WeCanDance, Rampage, Full Circle Festival, Vaag Festival, Ostend Beach, XP (Saudie
stage management
Hï Ibiza
Digital Marketing
janvier 2017 - janvier 2018 (1 an)
Start up & brand launch for all digital channels for superclub Hï Ibiza. Plotting the strategy and planning of the launch. Content strategy & execution, paid campaigns. Setup and tracking website and conversions. Set-up and managing all PPC-campaigns on Google Adwords, Youtube and social media.