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En télétravail uniquement

Travaille majoritairement à distance

Lyreco
Group Marketing Strategist
septembre 2024 - Aujourd'hui (1 an et 9 mois)
• ● Develop and implement marketing strategies for 20+ subsidiaries, ensuring cohesive brand representation.
• ● Consult marketing teams, CX, product teams on effective customer targeting
• ● Build new branding, value proposition guidelines
• ● Collaborate with cross-functional teams to align public-facing marketing and
• ● optimise effectiveness.
• ● Guide on and off-platform engagement planning and creation of assets to
• ● drive audience connection and refine campaigns to achieve goals.
• ● Leverage marketing strategies to drive sales growth and support business
• ● objectives.
• ● Strategise and roll out trade campaigns in 20+ countries.
• ● Guide and conceptualise creative executions.
Purchasely
Head of Marketing
avril 2022 - juin 2022 (2 mois)
• ● Own GTM initiatives, including branding and product positioning
• ● End-to-end marketing activity management, both for strategy implementation and creative delivery.
• ● Partnership management and trade marketing.
• ● Workflow, automation, CMS management.
• ● Creativity-first content marketing.
• ● Build an omnichannel magnet as a full funnel approach
Intuiface
Content & communication manager
avril 2018 - septembre 2021 (3 ans et 5 mois)
• ● B2B and B2C communications & partner programs management
• ● Creative content creation and delivery
• ● Collaboration with growth manager lead generation
• ● Event management
• ● Community management
• ● Inbound marketing