Itskkai Design

- Oversees Vandeputte Group's social media strategy, creates content, schedules posts, engages with followers, and analyzes performance metrics

- Internal communication: Communicate effectively with stakeholders through coherent, market-aligned reporting. Restructure internal communications by creating brand guidelines and updating all digital and print visuals across the 3 divisions for consistency.

- External communication: Manage and grow the company’s presence on social media platforms, particularly LinkedIn. Develop and execute employer branding initiatives to attract and retain talent.

-Market & Competitive Intelligence: Continuously monitor distribution point development, turnover, and pricing in key markets.

- Provide information on local competition and analyze market and competitor data.

- Provide quantitative and qualitative analysis to refine sales strategy.

- Support the Key Account Managers in their interactions with current and potential clients

- Design and develop sample product labels for PLMA exhibitions and other commercial uses, collaborating closely with Key Account Managers to support customer pitches and brand proposals.

-Support the Nestlé Waters Strategic Business Unit team for Nestle® Pure Life® (the N° 1 bottled water brand, one of Nestle's billionaire brands)

-Support the development of Nestle® Pure Life® new brand communication assets & guidelines

-Contribute to the development and deployment of global brand communication toolkits for sustainability topics (Water source, biodiversity, climate change) that all brands from NW portfolio can leverage for their activations globally

-Contribute to the activation of the brands with purpose community at Nestle Waters globally

The RêveUp Mentorship Program is a non-profit organization dedicated to preparing, upskilling and transitioning communications students into the workforce. As a mentee in the program, I am part of an inspiring community of women dedicated to lifting each other higher in the communications field. Through workshops, networking and individual mentorship, RêveUp is propelling my career forward and giving me the tools and knowledge to become a leader in my field.✨