Master of Science in Business Development
Skema Business School
2016
* International finance (Exchange rates, Current and Capital Accounts, Balance of Payment, Accounting, Foreign Exchange Reserves, Global Imbalances, Option, Interest Rate Parity, Bond Market )
* Project management (Time, Cost, Scope Management, Stakeholder analysis, Risk analysis)
* Research methods
* Strategy (Growth / Internationalisation / Development Strategy, Porter, PESTEL, BCG Matrix, RAT/CAT test, Uppsala Expansion model)
* Business Development (KSF, Multi-brand internationalisation, Strategic positioning, Niche selection, Segmentation)
* Globalisation (Economic liberalisation, Hyperfinance, Global growth, Wealth gap, Socio-Economic Development, Global Capital Competition)
* MarCom (Marketing and communication strategy)