Lazare Ake

Define the roadmap deployment: MVP Scope and deployment by country Ensure that the local specifications correspond to the product of the defined entity Define and implement the customer journey in relation to our value proposition, the functionalities and the services offered Respect the budget allocation to respond to the defined business model in order to pool the development effort in the entity. Ensure good communication between all departments involved in this project (IT teams, customers, operational units...). Identify blocking points and be proactive with decision-makers. Become a partner of local teams and build a relationship of trust. Formalize the specifications and present them to our developers and IT teams. Contribute to the test phase and their concrete implementation. Benchmark of the services and innovations of our main competitors. Contribute to the construction and design of new features Contribute to the product vision, take initiatives llons

•MAY 2014 TO NOW Market study / Brand Platform / Purpose / Positioning Ideation => Go to product => Go to market through R&D, innovation and updates Define and implement the customer journey in relation to our value proposition, features and services offered Define the BM, the go to market strategy, the channels, the choice of business partners and distributors. Creation of consumer panels based on personae and then customers Creation of branding, piloting graphic designers on all phases of the creation of the brand identity, etc.). Create and imagine the best solution for the consumer in differents markets