À propos de Maxime
Français
Bilingue ou natif
Anglais
Capacité professionnelle complète
Expériences
- LabeliumManaging Director Franceseptembre 2020 - Aujourd'hui (5 ans et 9 mois)FranceGestion du Groupe Labelium en France. 1. Animation des bureaux France :- Paris- Bordeaux- Lyon 2. Animation des Expertises centrales :- Feed Manager (Structation Data/Retail)- M13h (Conseil Data Marketing et technologies)- tigrz (Agence Social Média et Stratégie)- StratNXT (Conseil Transformation Digitale)- Spinn (Programmatique/Vidéo/DOOH)- Ando Factory (Performance E-commerce)- SmartKeyword (SEO/tech) Plus de 500 Marques et Retailers dans plus de 30 pays gérés au quotidien. Plus de 380 collaborateurs animés sur la France.
- LabeliumCEO Labelium Bordeauxjanvier 2019 - août 2020 (1 an et 7 mois)14 Rue François de Sourdis, 33000 Bordeaux, FranceLabelium is a Digital media & E-retail Strategy Agency, working collaboratively with its clients to drive business growth through data-driven strategies. Labelium is currently operating in more than 20 countries across the globe, of which 5 offices are in North America. Since 2001, Labelium has helped hundreds of local and international companies develop and/or secure a leading position on their markets. Our clients trust us to harness their untapped digital potential by developing innovative, data-driven and cost-efficient digital strategies. We seize all opportunities to create additional value at the crossroads of all marketing channels, including Amazon. Amongst Labelium's 400+ customers, we count leading companies such as LVMH, L'Oréal, Carrefour, Yellow Pages, Zara, Christie's, Mackage, Garage, Tough Mudder, ba&sh, Dior, Warner Bros, RailEurope, Club Med. Our 200+ talented professionals smartly manage more than US$300M in digital media investments by combining cross-specialty expertise. Labelium's clients agree that our forward-looking, collaborative and strategic approach is what sets us apart from other agencies. Labelium's services include:
- Digital Media: search marketing including SEM, SEO, AMS, Voice Search - audience & precision marketing including programmatic, retargeting, social, video
- E-retail Management & Media: Amazon, product feed, E-retail and shopping campaigns
- Automation & AI: media automation, AI predictive analysis, chatbots & AI written content
- Analytics & data visualization: performance dashboards, analytics & BI tools
- Data marketing: data projects management, customer intelligence
- Audits: E-commerce & UX, digital media, and E-retail
- Training: digital media, E-retail & shopping, analytics and in-house media management
- FEED MANAGERCEOoctobre 2010 - septembre 2020 (9 ans et 11 mois)Bordeaux, FranceFeed Manager supports e-commerce companies with the major acquisition channels and marketplaces. Product catalog is key when it comes to online advertising. With 10+ yers of expertise in feed management, Feed Manager communicates as finely as possible to find the potential customer who is looking specifically for merchant offers. Its expertise is recognized by the largest platforms like Google or Amazon, which makes the agency a European reference. Feed Manager Works with 100+ companies in Europe, Canada and the US.
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Formations
- Bachelor's degree, E-commerceKEDGE Business School2006Bachelor's degree, E-commerce
Certifications
- Google ShoppingGoogle2021
- Google AdsGoogle2022