À propos de Yasmina
Experienced Group Strategy director with a demonstrated history of working in the marketing and advertising industry. Skilled in Digital, Social media and Programmatic advertising, Communication and Marketing Strategy.
Français
Bilingue ou natif
Anglais
Bilingue ou natif
Espagnol
Capacité professionnelle limitée
En télétravail uniquement
Travaille majoritairement à distance
Expériences
- CaptifyGroup Strategy Directorjanvier 2021 - octobre 2022 (1 an et 9 mois)Paris, France
- CaptifyClient Strategy managerjuillet 2020 - décembre 2020 (5 mois)Paris, France- Provide first class customer service and build long-standing partnerships with clients to remain a proactive and trusted partner.- Develop and maintain excellent customer relationships, acting as a point of contact for existing customers both direct and via media agencies and agency trading desks.- Own pre and post-sale support for top tier 1 clients.- Understand the data and use data to 'tell a story' to clients through reportable insights, wrap up reports, quarterly business reviews, etc.- Upsell, cross-sell and entertain clients.- Develop and execute revenue growth strategy for tier 1 clients.- Work with sales and adops teams to drive growth across DR, video, brand and cross screen / mobile in line with revenue targets.- Utilize campaign data analytics and insights (i.e. best practices, historical performance data, case studies, analytics tools and client campaign history) to enhance the client partnership and grow the revenue.
- CaptifySenior Account Managerfévrier 2019 - juin 2020 (1 an et 4 mois)Île-de-France, France- Develop and maintain excellent customer relationships, acting as a point of contact for existing customers both direct and via media agencies and agency trading desks.- Work with sales and adops teams to drive growth across DR, video, brand and cross screen / mobile in line with revenue targets.- Utilize campaign data analytics and insights (i.e. best practices, historical performance data, case studies, analytics tools and client campaign history) to enhance the client partnership and grow the revenue.
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Formations
- Bachelor of Business & Bachelor of ArtsUniversité de Montréal - HEC Montréal2012Bachelor of Business administration, Marketing and Management
- Echange UniversitaireHanken Svenska handelshögskolan2010Echange Universitaire